Star Trek (a story of making meaning)
You probably think I’m crazy. I don’t dress in the costumes (well, except once for Halloween) but I do identify a lot with the Star Trek world and spend a significant amount of my free time in it. I’ve...
View ArticleNike (a story of making meaning)
When I first got on the Web, it was 1997 and I think I was 14. My whole life revolved around futbol then. My favorite company was Nike and my favorite team was Brazil’s national team, even though it...
View ArticleJetBlue (a story of making meaning)
It was one of those awful days at Oakland International (yes, I’m flying again). You know, where you stand in line for an hour or so while everyone struggles to get their shoes off and their laptops...
View ArticleStarbucks (a story of making meaning)
How can I really feel at home in Ft. Wayne? When I was in college, I never imagined I would someday be selling enterprise software, of all things. It sounds like a cliché now, but back then I wanted to...
View ArticleDeccan Commons (a story of making meaning)
My husband passed away suddenly a few years ago. Once we’d all gotten over the initial shock, my daughter, who lives in Bangalore, suggested that I consider selling the house and moving out their way....
View ArticleDesign Quarterly 145: Hats
I designed this publication around Richard Saul Wurman’s writings. It’s got some of mine and Richard’s favorite examples of his work (as well as others). It was one of my highlights from working with...
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The beginning of nathan.com
While compiling a presentation of my old company, vivid‘s, work, a trip to the Way Back Machine at the Internet Archive yielded the old versions of my own site. Here was the first version, from 1996....
View ArticleAnthropomorphism: What Science Fiction Can Tell Us About Yelling at Computers...
I had forgotten about this article in the Huffington Post from 2012 when our book, Make It So, came out:
View ArticleMy UX Poland talk
My presentation from UX Poland this Spring on The Value Design Brings to Business, was just posted to YouTube.
View ArticleMy article on the ethics of business
I wrote this several months ago and updated it but it should be relevant: http://www.huffingtonpost.com/jd-beltran/spending-monday-giving-tu_b_8722958.html Thanks to JD Beltran for getting it published!
View ArticleNew presentations posted to Slideshare
It was a busy two months in February and March with two different trips to Seattle and workshops and talks both times. In addition, I was in New York City with WebVisions also speaking and leading a...
View ArticleBlind Spot finally published
This book has been five years in the making, rewritten (from scratch) four times, and has finally shipped! My co-authors, Steve Diller and Sean Sauber, have worked tirelessly on it with me and it’s...
View ArticleBlind Spot the Trailer
JJ Hadley made an excellent trailer to talk about why our new book is so important to business: www.vimeo.com/192042612
View ArticleIt’s the Relationship, Stupid!
I don’t post on Medium very often (or here, for that matter), but when I have something to say… https://medium.com/@nathanshedroff/its-the-relationship-stupid-a1863a70f6d6#.7mre9fq4u
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IKEA Instructions Proposal
Way back in 1998, I and a three others at TheUnderstandingBuinsess worked on a quick proposal to IKEA to redesign their assembly instructions (just imagine if they had taken us up on the idea!). To...
View ArticleTeaching Sustianability
Last week, I participated in a webcast for Sustainable Minds on using their tool for teaching and, non general, how we teach sustainability to our students. Creating Knowledge Workers for the Greener...
View ArticleAspen Design Conference 1981
I just found this poster online and it reminded me that my design journey really started at this conference in the Colorado Rookies in 1981. I hadn’t heard of the conference but I went on the...
View ArticleBusiness Today Needs Deanna Troi
When Paramount debuted Star Trek: The Next Generation in 1987, it included not only new characters but new roles for those who commanded Starfleet ships. Among the most original was the character of...
View ArticleEverything Grows From SEED
For the past 6 months, I’ve been working on a fascinating and exciting new project. I’ve dipped more than my toes into the digital currency world, I’ve dived in and started swimming around. We just...
View ArticleCUIs Throughout History
This is a selection of Conversational User Interfaces I’ve pulled-together to talk about the history of natural interfaces and the lessons we might learn for CUIs in the future.
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